About a year and a half ago my business coach introduced me to this video. Starting with Why. My mind was blown. I had spent 2 years in business working from the outside in and not the inside out. Working from the inside out inspires others. It helps us attract people who believe what we believe. The ideal client, if you will.
As we enter into 2014 tomorrow (WHOA!) I wanted to share this with other photographers. To inspire you to think differently. To approach how you market yourself in a different way.
Without further adieu, Simon Sinek. … It’s 6 minutes, ok, I know you’ve got 6 minutes 😉